This week is the most significant event for the entire fashion and consumer industry in Brazil and Latin America. Inspiramais - the gateway to all clothing, footwear, furniture, jewelry and automotive industries - arrives in its digital edition receiving over 17 thousand visits in the first two days and hundreds of releases in design, technology and sustainability.

Latin America´s only material design and innovation exhibit for fashion has

also already presented over 30 national and international lectures and 300 virtual business rounds with over 10 countries.

Among the actions, some innovations stand out. Check them out:

BASF presents, in partnership with Tecpol and Additiva 3D, the new flip flop project in polyurethane and TPU 3D printing. The model proposed by the company consists of PU (polyurethane) - a material rarely used in this type of footwear and TPU (thermoplastic polyurethane) made using 3D printing, an innovation in the footwear market. The proposal of the flip flops in men´s and women´s versions allows greater flexibility for design and comfort.

Colorgraf brings the Organic concept to the textile line and presents Colorflex Print,

and Slide Uppers for the footwear line. The Tie-Dye trend was chosen to develop the print. Another release is the Opulence concept: with gold and silver represented through several creations, Transfers for Flip Flops with the gold chain print with the presence of the Very Berry color and Sublimation for Sneakers with the silver chain print highlighted by the color Lapis Blue - this theme includes the Plasticized PVC Label for the textile line imitating a chain, in the color Very Berry and the 3D Golden Label for the footwear line, also imitating a chain. In the conceptual trend, the theme was Botany, with products that represent this proposal: Movicolor for the textile line, with two models: 3D Heel cover for the footwear line and Seed Paper Label for the textile and footwear line.

Developed in record time, during the novel coronavirus pandemic, Rhodia presented its antiviral and antibacterial technology in the Amni® Virus-Bac OFF polyamide yarn. The yarn offers protection against bacteria and viruses, including enveloped viruses, as viruses are classified as influenza, herpesvirus, novel coronavirus and others. Rhodia's exclusive technology is able to inactivate viruses and eliminate bacteria present on a textile surface, preventing cross-contamination between textile items and users.

Pégasus Bordados Eletrônicos, a company from Igrejinha, in Vale do Paranhana, Rio Grande do Sul, received support from SEBRAE and consultancy from Instituto By Brasil, and a company team was created with sustainable design consultants Julia Webber and Laura Madalosso. From this partnership, developments emerge that propose new dialogues between handicraft initiatives and the industrial structure of Pegasus - in the search for new alternatives, the current gaze turns towards ancient dyeing techniques through natural inputs such as fruit peels, herbs and seeds - and combined with technology expertise, providing a durable and resistant process - utilizing local plants and the ethical cultivation of nature, in addition to appreciation of the artisan.

The company Suntex Brasil also presented its release developed in partnership with TNS Nanotecnologia: a synthetic laminate capable of inactivating several types of enveloped bacteria and viruses, including Sars-Cov-2. Through the action of nanoparticles that deactivate the lipid layer of viruses, it is possible to deactivate the microorganism after 30 seconds of contact with the additive. The offered solution decreases the chances of cross contamination by 99.99% and can be proven through reports.

Cipatex contributed to INSPIRAMAIS with a class. Along with the shoe designer Fernando Brandão, they discussed sustainability and the fashion production chain in an exclusive Inspiramais live video. With the theme “How to Be Sustainable, Profitable and Be True in the Fashion World During This New Time?”, the live video focused on the challenge of keeping an industry going, generating jobs and income and respecting all environmental rules, be it self-sustainability, reduced use of natural resources and social responsibility.

Inspiramais ends this Thursday, 08/27 and can be visited at www.inspiramaisdigital.com.br

INSPIRAMAIS has promotion from Associação Brasileira de Empresas de Componentes para Couro, Calçados e Artefatos [Brazilian Association of Leather, Footwear and Component Companies] (Assintecal), Associação Brasileira da Indústria Têxtil e de Confecção [Brazilian Association of Textile and Clothing Industry] (Abit), Centro das Indústrias de Curtume do Brasil [Brazilian Tannery Industries Center] (CICB), Associação Brasileira das Indústrias do Mobiliário [Brazilian Association of Furniture Industries] (Abimóvel), Agência Brasileira de Promoção de Exportações e Investimentos [Brazilian Export and Investment Promotion Agency] (Apex-Brasil), through the By Brasil, Components, Machinery and Chemicals project and support from some of the country's main sector entities and partners, such as Abest, Abiacav, Abicalçados, In-Mod, IBGM, Instituto By Brasil (IBB), ABVTEX, Francal, Ápice, Guia Jeans Wear, Abrafati, ABDI and FINEP-EJ. It is sponsored by Cipatex, Altero, Bertex, York, Caimi&Liaison, Brisa/Intexco, Cofrag Group, JBS Couros, Colorgraf, Camaleoa, Suntex, Twiltex, Macias, Soares, Basf, Rhodia, Sprint Têxtil and Sculp Leather by Krumenauer.

More information
Carlos Lopes
Assintecal Press Office | Inspiramais
(11) 9.9228-6038