Timeless textures and colors prevail among the releases

To meet the new 100% digital format of Inspiramais, Cipatex® presents new items in laminate for shoes and accessories that use technology and a sustainable concept, in a collection aligned with the new global dynamics. The company, which is also a sponsor of the event, bets on materials that combine visual, comfort and durability, following the strong trend of timeless fashion.

According to Silvio Martins, marketing manager at Cipatex®, the company is prepared for the “new normal”, with a look directed at the increasingly digital environment and with the release of products with greater added value and aimed at changing the behavior and consumption of fashion. The new collection was designed for the most conscious consumer, where needs and the search for quality items became a priority when making a purchase. “Due to the Vinyl Tech technology, the new items in laminates give the final product a longer service life, as well as thermal comfort, soft touch, performance and optimization of the manufacturing process”, he highlights.

Cipatex® gets all of the last details of the new collection right that go beyond the technical attributes. In the women´s line, more classic engravings, textures and prints prevail, with smooth materials, napa, varnish and nubuck, in addition to animal print and metallic. The permanent color chart continues, with the inclusion of wintry colors like wine, in addition to some shades more geared towards summer. “One of the collection's proposals is to present timeless materials and colors, which last longer and serve customers regardless of the season”, comments the stylist and fashion consultant, Tatiana Ritzel, responsible for the new Cipatex® collection.  

Even with all the technology used in the garments, the stylist points out that the releases were developed with less industrial processes, using the least possible number of production steps, aiming even more at sustainability. “With that, we reaffirm the purpose of the collection guided by classicism, timelessness and sustainable appeal”, she adds.

“We are confident with the new collection and optimistic that Cipatex® will participate in the new Inspiramais format. It will be a new, extremely interesting and important experience for us to continue innovating to meet the new reality of fashion, which always has the capacity to reinvent itself in the most diverse scenarios”, Martins concludes.

About the Cipatex® Group

For 56 years, the Cipatex® Group has offered the market reliable and innovative solutions in synthetic coatings, always seeking a leading position, with social and environmental responsibility. Created in 1964, the company has constantly diversified itself and today it has a product line that caters to the sectors of footwear, swimming pools, bags and accessories, housewares, construction, furniture, clothing, automobiles, sport and leisure, gifts, school supplies and visual communication. This dedication turned it into a leader in the manufacture of synthetic finishes. Altogether, Cipatex® has about 1,200 collaborators distributed in five industrial plants.

INSPIRAMAIS WILL TAKE PLACE BETWEEN AUGUST 25 AND 27
 
Between August 25 and 27, INSPIRAMAIS - Design and Material Innovations for Fashion Exhibit will take place.

Unique of its kind in Latin America, INSPIRAMAIS is known as a reference for the fashion market and is responsible for driving the creative process of the entire clothing, textile, footwear, furniture, automotive, accessories and jewelry industry in Latin America - bringing together information that unifies the language and methodology for the entire fashion production chain.  This year, the edition chose to maintain the entire structure of projects and releases that mark the over 10 years of activity in the digital format, and promises to be the biggest online experience in the fashion segment for the entire Brazilian and international fashion industry.

INSPIRAMAIS is a great source of references for fashion designers from many countries, receiving participation of professionals and companies from Mexico, Peru, Ecuador, the United States, Colombia, Argentina, Bolivia, Italy, France, England and Asian countries and the African continent.

INSPIRAMAIS has promotion from Associação Brasileira de Empresas de Componentes para Couro, Calçados e Artefatos [Brazilian Association of Leather, Footwear and Artifact Components Companies] (Assintecal), Centro das Indústrias de Curtume do Brasil [Brazilian Tannery Industries Center] (CICB), Associação Brasileira das Indústrias do Mobiliário [Brazilian Association of Furniture Industries] (Abimóvel), Agência Brasileira de Promoção de Exportações e Investimentos [Brazilian export and investment promotion agency] (Apex-Brasil), through the By Brasil, Components, Machinery and Chmicals project and support from some of the country's main sector entities and partners, such as Abest, Abiacav, Abicalçados, In-Mod, IBGM, Instituto By Brasil (IBB), ABVTEX, Francal, Ápice, Guia Jeans Wear, Abrafati and Trans Rubber.