The project is based on detailed research on inspirations and on the color palette, developed under the guidance of designers Walter Rodrigues and Marnei Carminatti, from Inspiramaisí Design Center. It is executed by By Brasil, Componentes and Chemicals, and Brazilian Leather, through the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).. The Leather Preview provides participating tanneries with individual six-month consultancy for the development of items made of cow leather and exotic skins. This is the moment when the theme that will guide the next Inspiramais is presented in advance. After the event, the leathers developed by the project travel around the world and are displayed in major leather fairs and exhibitions, thus enhancing and promoting the design of Brazilian products.